Today will be a quick tutorial on how to quickly check any website for all outbound and internal broken links. Basic modifications to these steps will let you see a plethora of other important site health statistics.
To test a website for all outbound broken links you can either wait for Google to discover site errors and fix ones identified via Google Webmaster Tools or you can proactively check your site to ensure none of your linking domains have changed.
What you’ll need:
Screaming Frog SEO Spider
The URL for the site you wish to check
Check a Site for
… Read More
This post quickly details how to verify proper Analytics code placement.
Time would be wasted writing about the importance of Analytics. There are only a handful of website tracking tools and an even smaller number that offer this service for free. Why yes, most agencies who present their own “proprietery” reporting are simply white-labeling data from the free tool Google Analytics. I’m going to skip over what Google covers in the JS code installation section and jump to how you can verify that the code is placed across every page desired on your site.
How to verify proper Analytics
… Read More